Reputation Intelligence for the Pharmaceutical Industry

RepTrak for Pharma

Leverage data-driven insights to monitor, measure, and manage your reputation in the Pharmaceutical industry.

Balancing Innovation with Public Trust.

While innovation drives progress, public skepticism around drug pricing, transparency, and ethics can erode trust. Negative perceptions not only damage stakeholder relationships but also impact market value. In this high-stakes environment, maintaining your brand's reputation is essential to long-term success.

Pharma Graphic

Your Strategic Partner

RepTrak equips Pharma companies with the tools necessary to navigate complex reputational challenges. With continuous insights into public sentiment, media impact, and regulatory perceptions, RepTrak empowers teams to make data-driven decisions. Our team of experts partner with clients to manage risks, enhance trust, and stay ahead in an evolving industry.

Insights & Recommendations

Recommendations from experts who understand the nuances of the Pharma industry across global markets.

Proven Methodology

Scientifically validated approach, fine-tuned for Pharma, providing insights you can act on with confidence.

Historical Database

Leverage millions of global data points from over 20 years and learn from leaders who’ve transformed their reputation.

Built for Data-Driven Communication Teams

Insights and Recommendations from Industry Experts

Stakeholder Analysis

Gain insights into the perceptions and expectations of patients, regulators, healthcare professionals, and other key stakeholders.

Four Pharma Stakeholders Compared

Global & Local Pharma Insights

2024 Pharma Report

The 2024 Pharma Report offers a comprehensive view of the Pharmaceutical industry's reputation landscape, highlighting key trends and challenges across global markets. As public expectations continue to rise in the post-pandemic environment, Pharma companies are confronted with increased regulations, demands for quick innovations, and shaky relationships with critical stakeholders.

Fill out the form to learn more about what's driving the industry's reputation recovery — and where improvement is still needed.

Previous reports can be found here:

Fill out the form

Download the 2024 report here

Loading...

STAY UPDATED

See the latest reputation insights

5 Ways to Leverage Ethical Conduct for Business Success

5 Ways to Leverage Ethical Conduct for Business Success 

This blog explores how organizations can leverage ethical behavior as a strategic asset to elevate their reputation, earn stakeholder trust, and drive meaningful business outcomes. 

Explore
The RepTrak Company is acquired by Periscope Equity

The RepTrak Company is Acquired by Periscope Equity

The RepTrak Company announces a transformative shift in majority ownership following its acquisition by Periscope Equity.

Explore
2024 Financial Services Report Quick Slides Blog Header

2024 Financial Services Report Quick-Slides: Profits & Purpose

Our latest set of quick-slides provides Financial Services companies with 3 actionable Citizenship tips to help increase stakeholder favor and enhance corporate reputation.

Explore
Financial Services Report One Pager Header

2024 Financial Services Report One-Pager: Trust vs. Reputation

Our latest one-pager breaks down the differences between Trust and Reputation, and why it is important for Financial Services companies to measure both.

Explore
2024 Financial Services Report

2024 Financial Services Report

Our latest report explores how stakeholder confidence in financial institutions is being restored.

Explore
RepTrak for Industry Blog Header

RepTrak Launches “RepTrak for Industry”

Groundbreaking industry-specific reputation insights and advanced stakeholder analysis empowers businesses to navigate challenges and build trust globally.

Explore
RepTrak for Industry Blog Header

Introducing RepTrak for Industry

RepTrak for Industry is here! With fresh industry-specific reports and dedicated advisors who know your sector inside and out, we’ve upgraded our platform to help you build trust, manage risks, and respond to challenges in global and local markets. Whether you’re in Pharma, Financial Services, or Automotive, this enhanced solution gives you the competitive edge you need.

Explore
2024 Pharma Report Quick Slides

2024 Pharma Report Quick-Slides: Reputation Check-Up

Discover the latest trends influencing Pharma's reputation and learn actionable strategies to sustain and enhance stakeholder trust in our new set of quick-slides.

Explore
Trust vs. Reputation Hero Image

2024 Pharma Report One-Pager: Trust vs. Reputation

Our latest one pager breaks down the differences between Trust and Reputation, and why Pharma companies need to measure them both.

Explore
RepTrak's 2024 Pharma Report

2024 Pharma Report

This report breaks down the key Drivers of Pharma's reputation recovery, regional trust differences, and actionable strategies to boost your company's reputation in a changing market.

Explore