What Your Global Data Won’t Tell You
Our latest blog explores how leading communicators are taking a more strategic, localized approach.
Reputation Intelligence for the Consumer Goods Industry
RepTrak for Consumer Goods
Build deeper customer connections and differentiate your brand with continuous reputation insights tailored to the Consumer Goods sector.
Balancing Brand Loyalty with Consumer Expectations
In an industry driven by rapidly shifting trends, consumer goods brands must expertly balance innovation with transparency and sustainability. A single product failure or public controversy can erode hard-earned consumer trust, while evolving preferences and the speed of social media amplify reputational risks.
Your Strategic Partner
RepTrak delivers more than just data — we provide actionable reputation intelligence and expert guidance tailored to the Consumer Goods industry. Whether managing brand loyalty, product transparency, or sustainability initiatives, our platform and Advisory team give you the insights needed to protect your brand and drive consumer trust.
Industry Expert Guidance
Recommendations from experts who understand the nuances of the Consumer Goods industry across global markets.
Proven Methodology
Scientifically validated approach, fine-tuned for Consumer Goods, providing insights you can act on with confidence.
Historical Database
Leverage millions of global data points from industry leaders to shape and strengthen your brand’s reputation strategy.
BUILT FOR DATA DRIVEN PR AND COMMUNICATIONS TEAMS
Building Trust Across Every Shelf
Stakeholder Analysis
Understand the perceptions of key stakeholders — customers, talents, regulators, and suppliers — and take proactive steps to build trust and strengthen relationships.
Ready to Take Control of Your Brand’s Reputation?
Discover what drives trust, mitigate reputational risks, and strengthen brand loyalty. Contact us to learn how RepTrak can support your brand’s future.
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See the latest reputation insights
Quick-Slides: The Ultimate Reputation Guide
These ESG quick-slides breakdown what you should be doing to win stakeholder favor.
Infographic: The Ultimate Reputation Guide
This infographic breaks down our core suite of reputational elements, offering insight into our comprehensive approach that empowers companies like yours.
One-Pager: The Ultimate Reputation Guide
Our latest one pager breaks down the importance of brand and why it's a crucial aspect of reputation management.
The Ultimate Reputation Guide 2.0
This updated Ultimate Reputation Guide is a refresh to our original 2022 report. It's your go-to resource for transforming reputation data into a powerful, informed strategy.
2025 Reputation Resolutions
Check out our latest quick-slides to explore five reputation trends to capitalize on in the new year, featuring fresh insights from our Advisory team.
2024 Reputation Wrapped
Read our latest quick-slides to see what the top five reputation trends of 2024 were — so you're in the know for 2025.
RepTrak's New and Improved Multi-Country Dashboard
RepTrak's new and improved Multi-Country Dashboard delivers the flexibility and insights you need to seamlessly track your reputation across regions.
Q3 Data Dose: Insight to Action Quick-Slides
Our latest quick-slides showcase the top 4 insights from our Q3 Current Events Data study, paired with actionable strategies to strengthen stakeholder favor.
Q3 Data Dose: Sustainability Stakes One-Pager
Our latest data dose is here to help you understand exactly where stakeholders’ priorities lie so you can start planning your 2025 reputation strategy with precise actions.
What Your Global Data Won’t Tell You
Our latest blog explores how leading communicators are taking a more strategic, localized approach.
Quick-Slides: The Ultimate Reputation Guide
These ESG quick-slides breakdown what you should be doing to win stakeholder favor.
Infographic: The Ultimate Reputation Guide
This infographic breaks down our core suite of reputational elements, offering insight into our comprehensive approach that empowers companies like yours.
One-Pager: The Ultimate Reputation Guide
Our latest one pager breaks down the importance of brand and why it's a crucial aspect of reputation management.
The Ultimate Reputation Guide 2.0
This updated Ultimate Reputation Guide is a refresh to our original 2022 report. It's your go-to resource for transforming reputation data into a powerful, informed strategy.
2025 Reputation Resolutions
Check out our latest quick-slides to explore five reputation trends to capitalize on in the new year, featuring fresh insights from our Advisory team.
2024 Reputation Wrapped
Read our latest quick-slides to see what the top five reputation trends of 2024 were — so you're in the know for 2025.
RepTrak's New and Improved Multi-Country Dashboard
RepTrak's new and improved Multi-Country Dashboard delivers the flexibility and insights you need to seamlessly track your reputation across regions.
Q3 Data Dose: Insight to Action Quick-Slides
Our latest quick-slides showcase the top 4 insights from our Q3 Current Events Data study, paired with actionable strategies to strengthen stakeholder favor.
Q3 Data Dose: Sustainability Stakes One-Pager
Our latest data dose is here to help you understand exactly where stakeholders’ priorities lie so you can start planning your 2025 reputation strategy with precise actions.