Reputation Intelligence for the Automotive Industry

RepTrak for Automotive

Build trust, accelerate innovation, and strengthen customer loyalty with reputation insights tailored to the Automotive industry.

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Navigating Innovation, Safety, and Sustainability

Automotive brands face increasing scrutiny over product quality, sustainability efforts, and customer trust. A single misstep — whether in manufacturing or communication — can cause significant reputational damage, impacting customer loyalty and long-term brand health.

Reputation Road

Your Strategic Partner

RepTrak delivers more than data — we provide actionable reputation intelligence and expert guidance tailored to the Automotive industry. Whether it’s product launches, sustainability initiatives, or building customer relationships, our platform and Advisory team give you the insights needed to build trust and lead with confidence.

Industry Expert Guidance

Recommendations from experts who understand the nuances of the Automotive industry across global markets.

Proven Methodology

A scientifically validated approach, fine-tuned for Automotive, providing insights you can act on with confidence.

Historical Database

Leverage millions of global data points and learn from industry leaders who’ve transformed their reputation.

BUILT FOR DATA DRIVEN PR AND COMMUNICATIONS TEAMS

Insights and Recommendations from Industry Experts

Stakeholder Analysis

Understand key stakeholder perceptions — customers, regulators, investors — and take proactive steps to build stronger, lasting relationships.

Automotive Stakeholders

2025 Transportation Report

Across the transportation industry, reputation travels farther than any passenger. As these businesses face relentless pressure to deliver safety, sustainability, and seamless experiences, every journey becomes a test of trust that can build loyalty or erode it overnight.

RepTrak's Transportation Report reveals how stakeholders really feel about automotive companies today. Backed by data, it spotlights reputation wins in service reliability, safety, and sustainability and exposes gaps in citizenship, trust, and long-term resilience. Fill out the form to access insights that will help your company protect reputation, navigate disruptions, and strengthen stakeholder confidence in a high-stakes market.

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See the latest reputation insights

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The 2025 Transportation Report

Across the transportation industry, reputation travels farther than any passenger or package. As these businesses face relentless pressure to deliver safety, sustainability, and seamless experiences, every journey becomes a test of trust that can build loyalty or erode it overnight. RepTrak's Transportation Report reveals how stakeholders really feel about airline, rail, shipping, and automotive companies today. Backed by data, it spotlights reputation wins in service reliability, safety, and sustainability and exposes gaps in citizenship, trust, and long-term resilience.

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2025 Q2 Data Dose: Insight to Action Quick Slides

2025 Q2 Data Dose: Insight to Action

These quick-slides tell you how to show up for stakeholders under economic instability and how to communicate with clarity to avoid reputation risk.

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Robert Schooling Board Appointment Hero

RepTrak Appoints Robert Schooling to Board of Directors

The RepTrak Company proudly announces the appointment of Robert Schooling to its Board of Directors.

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2025 Q2 Data Dose: Infographic on DEI

2025 Q2 Data Dose: Infographic

This DEI data infographic will help you make sense of the noise and align stakeholder priorities with tangible business outcomes.

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Q2 Data Dose from RepTrak

2025 Q2 Data Dose: One-Pager

This one-pager will tell you the 5 top issues that were named by consumers worldwide.

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Thierry D’Hers and Catherine Hernandez-Blades join RepTrak’s Board of Directors

RepTrak Appoints Thierry D’Hers and Catherine Hernandez-Blades to Board of Directors

The RepTrak Company is proud to announce the appointment of Thierry D’Hers and Catherine Hernandez-Blades to its Board of Directors.

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Putting Promises into Practice

Putting Promises Into Practice: 2025 Italy Report One-Pager

From product quality to "Made in Italy" efforts, this one-pager will catch you up on what stakeholders are looking for.

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Reputational Volatility in Italy: Current Trends and Stakeholder Expectations

Our latest report breaks down the current state of reputation in Italy, with insight on how to strengthen local stakeholder favor.

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2025 France Report One-Pager Blog Header

A Reputation Built on Action: France Report One-Pager

Our latest one-pager breaks down what stakeholders in France are prioritizing right now, and is full of clear action items your company can take to stay ahead.

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2025 France Report Blog Header

Reputation Readiness in France: Regional Trends in 2025

Our latest report breaks down the current state of reputation in France and is full of actionable insights.

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